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5 Pardot Custom Redirect Use Cases

Pardot Custom Redirect

5 Pardot Custom Redirect Use Cases We tend to nerd-out a little when there’s a case to use a Pardot Custom Redirect. You don’t want to go overboard creating them for every link, but occasionally creating a Pardot Custom Redirect comes in handy: 1. Banner Ads Use a Pardot Custom Redirect to track […]

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Cloud on Tap Tip Tuesday

Cloud on Tap Tip Tuesday It’s Tap Tip Tuesday! If you follow us on Instagram then you probably know about #TapTipTuesday. If you’re not following us there, just go ahead and do it now!  And if you don’t know what Tap Tips are then you’re in luck because you’re about to […]

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How Marketing Automation Makes Your Company 24/7

How Marketing Automation Makes Your Company 24/7 Wouldn’t it be great to have an employee that works well after their regular hours in a day and even on holidays? It seems impossible, but with marketing automation we can make it a reality. Marketing automation allows your company to be 24/7. When […]

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Difference Between a Pardot Campaign and a Pardot List

Pardot Campaign Pardot List

Difference Between a Pardot Campaign and a Pardot List The difference between a Pardot Campaign and a Pardot List is a common confusion new clients ask about when first setting up their Pardot account. “We want to build a campaign…” “What are lists?” “How do I put my prospects in a campaign?” […]

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Gamification 101: What is it?

Gamification 101: What is it? Hopefully by now you’ve heard of our new release – Ascent – the gamified e-learning solution for Pardot training. At Cloud on Tap, we think gamification is the future of learning and #CampCloud will teach you everything you need to know, starting with what Ascent […]

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