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Trying to decide between Pardot and Marketo? 2 Great Comparison Guides

Pardot vs. Marketo — which marketing automation platform is right for you? Is your business looking into buying a marketing automation platform? Pardot and Marketo are two leaders in the marketing automation field, both possessing their own strengths and weaknesses. Are you looking into pricing, integrations, mobile support, and reviews? Below are […]

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Get more leads with Twitter’s lead cards for Pardot!

Thanks to Twitter’s new lead cards, gathering leads for Pardot from Twitter is easier than ever for both prospects and marketers. Considering Twitter outperforms LinkedIn and Facebook by creating 82% of social media leads*, this is great news! Once a prospect clicks to expand your lead card, their email and […]

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Need Help With Pardot? Check out Cloud on Tap’s List of Pardot Help Resources

Trying to learn how to best utilize Pardot for your business? Feeling a bit lost? Check out our list of Pardot help resources:   Drip Programs Creating a Drip Program Examples: Sales Nurturing Track or Event Follow-Up or Re-Engagement Drip Program Webinar Infographic 3 Ways to Create a Drip Program in Under an Hour Email […]

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Page Actions (Automation Settings, Part 1)

Hi all! We’re doing a series of 3 posts about a lesser talked about area in Pardot- Automation Settings. These settings are amazingly helpful and everyone should use it, but they aren’t necessarily the first thing your company will get to during implementation. First up are Page Actions! Admin> Automation […]

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