Pardot 101: Pardot or Pardeux? A History of Pardot If you are a Pardot user, you’re probably privy to the Par-DOT/Par-deux joke. We can pick up on whether a client is from the North very quickly, based upon how they pronounce the marketing automation service’s name (they tend to say […]
Read More
9 Reasons Why You Should Choose Cloud on Tap for your Pardot Onboarding/Support As a Pardot user, you have an array of options when it comes to your Pardot onboarding and ongoing support/content packages. There are different tiers of Pardot partnership and different offerings. So, why choose Cloud on Tap for […]
Read More
Digital Marketing Favs of the Week – 6/3-6/9 This week, we remember Muhammad Ali, take a look at the benefits of personalization, and delve into behavioral marketing. Muhammad Ali Was a Marketing Genius Who Also Happened to Be a Boxer 4 Facts for Marketers About Personalization […]
Read More
Salesforce Connections 2016 Recap! On May 10 we arrived in The Big Peach – three fresh-faced #PardotQueens ready for Salesforce Connections 2016 (#CNX16). From the moment we stepped through the big glass doors at the Georgia World Congress Center, I knew we were in for an electrifying experience. After the […]
Read More
Salesforce Connections 2016 is going to be amazing. Whether you are a Pardot, ExactTarget (Salesforce Marketing Cloud), or other marketing automation user, this conference is geared towards digital marketing as a whole. So in lieu of our usual “digital marketing favs” post, we’d like to share why we believe YOU […]
Read More
In September of 2015, I was tasked with earning a Pardot certification. I had been working in Pardot for a few months, but still felt anxious about the Pardot certification exam itself — after all, I had heard that the exam is very challenging. With a $200 price tag for the […]
Read More