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Pardot 101

Difference Between a Pardot Campaign and a Pardot List

Pardot Campaign Pardot List

Difference Between a Pardot Campaign and a Pardot List The difference between a Pardot Campaign and a Pardot List is a common confusion new clients ask about when first setting up their Pardot account. “We want to build a campaign…” “What are lists?” “How do I put my prospects in a campaign?” […]

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Pardot 101: Pardot or Pardeux? A History of Pardot

Pardot 101: Pardot or Pardeux? A History of Pardot If you are a Pardot user, you’re probably privy to the Par-DOT/Par-deux joke. We can pick up on whether a client is from the North very quickly, based upon how they pronounce the marketing automation service’s name (they tend to say […]

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