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Marketing Automation

Social Posting — How to Use Pardot’s New Social Media Tools

social posting

Social Posting: How to Use Pardot’s New Social Media Tools Pardot has made some exciting updates to its social posting functionality! Read on to check out the new updates and make sure you know how to use them. Before we get into the details of how to use Pardot’s social […]

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How Marketing Automation Makes Your Company 24/7

How Marketing Automation Makes Your Company 24/7 Wouldn’t it be great to have an employee that works well after their regular hours in a day and even on holidays? It seems impossible, but with marketing automation we can make it a reality. Marketing automation allows your company to be 24/7. When […]

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Difference Between a Pardot Campaign and a Pardot List

Pardot Campaign Pardot List

Difference Between a Pardot Campaign and a Pardot List The difference between a Pardot Campaign and a Pardot List is a common confusion new clients ask about when first setting up their Pardot account. “We want to build a campaign…” “What are lists?” “How do I put my prospects in a campaign?” […]

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Page Actions (Automation Settings, Part 1)

Hi all! We’re doing a series of 3 posts about a lesser talked about area in Pardot- Automation Settings. These settings are amazingly helpful and everyone should use it, but they aren’t necessarily the first thing your company will get to during implementation. First up are Page Actions! Admin> Automation […]

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